Weekend Box Office Update

2012/05/13 19:51:44 +00:00 | Jonathan James

After last week's record breaking weekend for The Avengers, it seemed unlikely that Dark Shadows would be any kind of match. The Avengers once again took the top spot, earning $103 million and bringing its domestic total to $373.1 million. This easily breaks the $75.6 million record Avatar held for the biggest second weekend gross. 

Dark Shadows took second place and performed below expectations with $28.8 million. Even though the movie has received poorly by critics, it seems more like poor planning on the part of Warner Bros. Those who have seen it know that it isn't a big summer event movie and it could have stood a better chance with a release later this year. With the first trailer having been released only 2 months before the film hit theaters, it would appear that the studio didn't have faith in the film.

For those who enjoy following box office numbers, next weekend will be an interesting match when Universal releases Battleship. While there has been a huge marketing push for the movie, it hasn't been tracking very well and will be released into fewer screens than The Avengers (4,300+ vs. 3,750). If The Avenger's third weekend drop is about the same as it was this weekend, we're looking at $40 - $50 million next weekend.

Here are your top 10 results for this weekend:

1. The Avengers - $103,163,000
2. Dark Shadows - $28,805,000
3. Think Like A Man - $6,300,000
4. The Hunger Games - $4,400,000
5. The Lucky One - $4,055,000
6. The Pirates! Band of Misfits - $3,200,000
7. The Five-Year Engagement - $3,100,000
8. The Best Exotic Marigold Hotel - $2,650,000
9. Chimpanzee - $1,624,000
10. Girl in Progress - $1,350,000

  • Jonathan James
    About the Author - Jonathan James

    After more than a decade as a consultant in the tech and entertainment industries, Jonathan James launched Daily Dead in 2010 to share his passion for horror entertainment. He takes immense pride in Daily Dead's talented team of writers, who work tirelessly to explore and celebrate horror as a respected art form capable of telling complex, character-driven stories with deep emotional and cultural impact.

    Over the course of his career, Jonathan has written more than 10,000 articles and hosted panels at major conventions, including New York Comic Con and San Diego Comic-Con. He has also been consulted as an expert on horror and pop culture, offering his insights on horror history and the latest trends through media outlets, radio stations, film festivals, and fan conventions.

  • Jonathan James
    About the Author : Jonathan James

    After more than a decade as a consultant in the tech and entertainment industries, Jonathan James launched Daily Dead in 2010 to share his passion for horror entertainment. He takes immense pride in Daily Dead's talented team of writers, who work tirelessly to explore and celebrate horror as a respected art form capable of telling complex, character-driven stories with deep emotional and cultural impact.

    Over the course of his career, Jonathan has written more than 10,000 articles and hosted panels at major conventions, including New York Comic Con and San Diego Comic-Con. He has also been consulted as an expert on horror and pop culture, offering his insights on horror history and the latest trends through media outlets, radio stations, film festivals, and fan conventions.

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